There's never been a display that delivers this kind of visual experience on any other mobile
device. So users can now do things they could never do before. Videographers have a large XDR
display they can take with them everywhere and edit true-to-life HDR content using LumanFusion.
Photographers can see even more detail when editing their images right on iPad using Lightroom.
And filmmakers can more confidently review and approve HDR content with Frame.IO, previewing
it as it's meant to be seen from anywhere on the set. And everyone can enjoy a mobile,
cinematic viewing and listening experience, with support for HDR video formats like HDR10,
HLG, and Dolby Vision. And the advanced sound system supports Dolby Atmos as well. So this
is our new 12.9-inch Liquid Retina XDR display. With this amazing set of features, it goes
beyond any display in the world. And we couldn't wait to put the new iPad Pro, with all
of its advanced new technologies, in the hands of our developers.
Check out what happened when we did.
We're always amazed by the new capabilities our developers put in the hands of our users. Of course,
you can't talk about iPad Pro and not talk about the phenomenal accessories that make it even more
versatile and capable. Apple Pencil transforms iPad Pro into an immersive drawing canvas and
the world's best note taking device by far. And Scribble, now with support for five additional
languages, allows you to write in any text field, so you never have to put Apple Pencil away.
And iPad Pro supports the thin and light Smart Keyboard Folio, and the Magic Keyboard, with its
backlit keys, integrated trackpad, and floating design. Not only is it a great typing experience,
it's now also available in a gorgeous new white color. Finally, iPad Pro has been carefully
designed to minimize its impact on the environment, and support our overall net zero carbon
goal. It uses 100 percent recycled aluminum for the entire enclosure. And 100 percent
recycled rare earth elements in the magnets of the speakers and enclosure. iPad Pro is also
free of a long list of harmful substances. Our work here is never finished, but we're proud
of the progress we've made. Even with M1, and the other incredible new technologies,
the 11-inch iPad Pro still starts at just $799. And the 12.9-inch model adds the stunning
Liquid Retina XDR display, for just $1099. An incredible value for such an incredible device.
You can order iPad Pro starting April 30th, and it'll be available in the second half of May.
We're so excited about the new iPad Pro. Check this out. This is the new 11-inch and 12.9-inch
iPad Pro. Both feature the breakthrough M1 chip, making each the fastest device of its kind.
Thunderbolt for connection to high performance accessories. The Ultra Wide front camera with
Center Stage. And 5G on cellular models, for the fastest cellular connections possible.
And in addition to all of that, the 12.9-inch model features the stunning Liquid Retina
XDR display, with 1,600 nits of peak brightness and 1,000,000:1 contrast ratio, this is a
display you have to see to believe. This is the most outrageously capable and versatile iPad Pro
we've ever made. Back to John.